Since being founded in 1999, ksubi has continued to push boundaries and re-define what it means to wear denim. The brand has built a cult following globally, the signature cross stitching spotted on celebrities from A$AP Rocky, Kylie Jenner & Travis Scott.

Denim Fit Guide


Ksubi is synonymous with denim, premium fabrication and authentic style that takes inspiration from vintage wear. Shop online at General Pants for a versatile range of men’s denim and apparel including exclusive styles that you won’t find anywhere else.

Ksubi denim has a cult following and it’s easy to see why with their latest range of men’s jeans, denim jackets, denim shorts and long sleeve shirts.Stonewashed hues combine with vintage highlights, heavy distressing and custom artwork for unique pieces. Light blue jeans sit alongside washed black jeans with a range of finishes and signature branded detail.

Our range of men’s clothing and apparel includes short sleeve t-shirts in oversized fits and classic colourways adorned with custom graphic artwork. Crew jumpers, hoodies, shorts and knitwear are also hot this season.

Back to top