Lee Jeans

Posted 12 April 2018 by Blog Author

Z Two Breeze Blue

Lee is the signature of quality, innovation and durability. For more than 120 years, it has transformed from practical workwear to a streetwear giant. From the introduction of stretch denim to Australian retailers to being at the forefront of Australian punk rock, this brand continues to make history.


Hi Mom Real Blue Decon

What's new?

Lee are focusing on what matters most when you put on a pair of jeans - the fit.

Not only are Lee focusing on bringing you the ultimate comfort, they also want to ensure it's a fit that lasts the test of time. Not only are the styles themselves timeless, the high quality rigid denim designs are as durable and tough as they are retro inspired.


Fit To Last

Explore Lee's Fit To Last collection.


James Williamson, Lee Head of Design

James shares his love for denim and what makes Lee different!

“Denim is our lifeline here at Lee, and for us there really is no substitute. With Lee we have our inspiration firmly routed in the future, whilst also celebrating the iconic moments of our denim history.”

On Lee & GP

"I see Lee and General Pants as best friends. Both parties share an equal passion and enthusiasm for denim and innovation. The relationship is an awesome mix of honesty and collaboration."

On what makes Lee denim different?

"We do a lot of thoughtful research and communication with our customers to fully understand their needs – then we lock ourselves away and develop innovative, durable denims and finishes that fulfil those needs. From signature fabrics such as our lightweight Air Denim, or our Stay Black range – through to our iconic fits. Everything we do is with our customer’s lifestyle in our minds."


There's a reason that our love for Lee is everlasting. Hit the links and see for yourself.

Posted 12 April 2018 by Blog Author

Tags: Fashion

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General Pants Co. exists to disrupt the average and bring together the best global trends and fashion to inspire young-blooded individuals.



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