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The Drop: M/SF/T

Posted 18 September 2017 by Blog Author

Wanna get amongst the newest threads as they land at GP? The Drop will keep you ahead of the game.

No clocks, no deadlines. Misfit brings nothing but good vibes in their debut GP collection. The cult coastal label has freshly washed up just in time for your first summer misadventures on our Online Store and in our epic George St store.

Check out The Drop below to see what it’s all about.


What they said

We are not bound by a single leader or manifesto, but rather a bold commitment to pushing the limits of this well-oiled machinery of surf. The result is a rare collective of mildly deranged but high-powered misfits, potentially dangerous cultural agitators, and just about every other kind of MAD MIND.

If this is all a bit too real, that's fine, we can't please everyone because if we did, we'd end up catching something. But if you are looking to escape the rotating door of normality, please, come inside.


A post shared by Jack Irvine (@irvine69) on

What we said

Misfit is the real deal, created by surfers, artists and designers. Salt soaked creatives like Jack Irvine and Rad Dan Watkins have teamed with the label to turn new season collections into mini art capsules. Scatterbrained graphics and screen prints meet dusty pinks and easy mustard colourways for major throwback feels.

Misfit is more than just threads. Each collection is accompanied by trippy video pieces, DIY poster prints and mix tapes, immersing you in a world more off kilter than your own.


Key kit

Dog Days Tee

A minimal logo blast on the front contrasted by a massive warped photo collage on the back - This is Misfit in defined. The design is drenched in 90s vibes, with grunge inspired text and clashing colour hits. Team it with bleached denim and classic checkerboard Vans for your full fit out.


Time to hit the coast. But not before you hit the link and check our debut Misfit drop.


Posted 18 September 2017 by Blog Author

Tags: Fashion Art


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